- Shipping and logistics
- Corporate Websites
- SEO
- Software Development
Case study TNZ Logistics Egypt
TNZ Logistics: company website
A logistics company's website rebuilt in Arabic and English, its home page now opening in under a second.
TNZ Logistics runs container yards, cargo handling, road transport, customs clearance and container repair in Egypt. I rebuilt its old website in Arabic and English, kept the English addresses Google knew, and put a quote request on every page.
- Country
- Egypt
- Live website
- tnz-eg.com (opens in a new tab)
What we did
Services I delivered on this project
- Audit of the old site: content, speed, search and security
- A new, fast site with no plugins to update
- Arabic and English, every page linked to its pair
- Content edited and translated, and a new Cargo Management page
- A quote form with spam protection that emails the company
- SEO titles and descriptions, structured data and redirects of old addresses
- Hosting, a test copy, security and launch
The full story
What the company needed
TNZ Logistics has worked in Egypt since 2010. It runs container yards, handles cargo, moves it by road, clears it through customs and repairs containers. Its site lists shipping lines such as Maersk and MSC among its clients.
The old website ran on a WordPress theme, and most of its pages were the theme’s demo samples. It was in English only, and its home page was slow to open.
What I did, in order
1. An audit before any design
I checked every page of the old site for content, speed, search, accessibility and security. Each finding got a fix, and that list became the brief.
2. A lighter site instead of a theme
A logistics company changes its pages a few times a year, so it needs no database behind every visit. I built a site whose pages are prepared ahead of time, with no plugins to update.
3. Arabic and English, with the old addresses kept
English stays at the addresses Google knew. Arabic is new, right to left, and I linked every page to its pair.
4. The content, written again
My team carried over every real text and edited it. We wrote the Arabic version, the missing page for Cargo Management, and drafts of a privacy policy and terms of use.
5. A quote form written for the company
Every page has a Request a quote button. The form asks for the service and the cargo details, emails the request to TNZ and blocks spam without bothering the visitor.
6. Speed, search and access
I cut the images to a small part of their old size. Every page has its own title and description in both languages and reads well on a phone.
7. Hosting, test copy and launch
I set up the hosting with HTTPS and security basics. Old addresses with a real page lead to it, and the sample pages tell Google they are gone.
A test copy closed to search engines came first. Before the switch I saved the old site so it could come back in one step, then launched on 1 November 2026. One fault showed in the form after launch, and I fixed it within minutes.
The result
TNZ now has a site in Arabic and English with only its own pages on it, and a quote request a buyer can send from any page. I measured the home page speed in a browser on launch day, before and after the switch.
The site is days old: I have no traffic or quote figures yet, so I give none.
What to take from it
A company that sells to shipping lines is checked online before anyone calls. Remove every page that is not yours, keep the addresses Google knows, and give the buyer one clear way to ask for a quote.
If your company’s website still shows a theme’s sample pages or has no Arabic version, send me the link. I will tell you what I would change first.
