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Ahmed Helmy

Case study TEEC Engineering Consultation · TEEC Courses

TEEC: two websites

Two WordPress websites for TEEC: one to study, one to book an engineer.

For TEEC Courses, a learning platform with registration, progress tracking, online exams and automatic certificates. For TEEC Engineering Consultation, a site that books consultations online and loads in under 2.5 seconds.

Our Work – Web Solutions card: TEEC Courses website (teec-courses.com) on a laptop
TEEC Engineering Consultation · TEEC Courses

The numbers

Project results

2 WordPress websites, for courses and for consulting

Consultation site load time
< 2.5s

What we did

Designs and screens from the project

  • Course system with registration, progress tracking, exams and certificates
  • Engineer consultation booking with calendar and email confirmation
  • Custom post types for services and case studies
  • SEO with structured data
  • Meta Pixel, Google Ads, TikTok Ads and Tag Manager

The full story

Two businesses, two kinds of buyers

TEEC runs two businesses. TEEC Courses teaches online and issues certificates. TEEC Engineering Consultation sells the advice of its engineers.

A student wants to register, study, pass an exam and get a certificate. A client wants to see the services and book an engineer. I built a WordPress website around each of those paths.

TEEC Courses website screens: six page thumbnails
TEEC Business website screens: six page thumbnails

TEEC Courses: a learning platform

1. A course system on WordPress

  • Custom post types for courses.
  • Student registration, progress tracking and online exams.
  • A certificate issued automatically when a student finishes a course.

2. Fast on every screen

I used modern WordPress tools so the site loads fast on phones and tablets. The design follows TEEC’s education brand.

3. Search and ad tracking

Every course and page has meta tags, keywords and image alt text. Course listings carry structured data for Google, and URLs and internal links are clean. The site is linked to the Meta Pixel, Google Ads and TikTok Ads, with Google Tag Manager tracking the events.

Visit TEEC Courses

TEEC Courses home page: instructor, diploma tiles, registration countdown and lead form
TEEC Courses About us page
TEEC Courses course listing page
TEEC Courses Why choose us page with course categories

TEEC Engineering Consultation: services and booking

  • Online booking. A client requests a consultation with an engineer, and the calendar entry and email confirmation go out automatically.
  • Services and case studies. Each has its own custom post type, easy for the team to manage and grow.
  • Search. Service pages and blog posts target the searches people make for engineering consulting.

Visit TEEC Engineering Consultation

TEEC Business home page: hero, main services and impact figures
TEEC Business page on its experts, integration and use cases
TEEC Business About us page
TEEC Business values page with an engineer

What the numbers show

The consulting site loads in under 2.5 seconds, tested on desktop, tablet and phone. There are no registration or booking figures for either site, so I do not show any.

What to take from it

When one company sells to two kinds of buyers, give each buyer a site with one clear path. Here the paths were register and study, or book an engineer.

If your company sells training and services under one name, tell me who buys each. I will tell you whether you need one site or two.

Sources: Numbers as written in this case study.

Next step

Want a story like this for your business?

Tell me where the numbers stand today. I will tell you honestly what I would build first.

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