- E-commerce, cosmetics
- Chatbot
- Content Creation
- E-Commerce Stores
- Google Ads
Case study Bochery SA Saudi Arabia
Bochery SA: online store
A cosmetics store built for phones, search and ad tracking.
Bochery SA distributes Bochéry Lab Esthétique in Saudi Arabia. I built its store end to end: coded product pages, pixels for the ad team, SEO in English and Arabic, local payments and online delivery. The store loads in under 2 seconds.
- Country
- Saudi Arabia
- Live website
- shop.bochery.com (opens in a new tab)
The numbers
Project results
<2s Store load time
What we did
Designs and screens from the project
- Product pages with schema.org markup
- Meta, TikTok, Google Ads and Snapchat tracking
- SEO in English and Arabic
- Design for phones, tablets and desktops
- Mada, STC Pay, Apple Pay and card payments
- Online delivery with Aramex and three more companies
The full story
What the brand needed
Bochery SA is the official distributor of Bochéry Lab Esthétique in Saudi Arabia. It needed its own online store: one that sells on phones, shows up in search and tells the ad team which ads bring sales.
I led the project end to end, from the product pages to payment and delivery.
What I did, in order
1. Product pages coded for search
I coded every product page in HTML5 and CSS, with schema.org structured data so Google can read each product. Each page has its own SEO title, meta description and product tags, and is built for the phone first.
2. Tracking for the ad team
I connected the store to the Meta Pixel (Facebook and Instagram), the TikTok Pixel, Google Ads conversion tracking and the Snapchat Pixel. The ad team can see which platform sells, and show ads again to visitors who did not buy.
3. Search basics in English and Arabic
- Content written around target keywords, in English and Arabic.
- Clean slugs, headings and internal links.
- Compressed images and a site structure that search engines can crawl.
- Submitted to Google Search Console and Bing Webmaster Tools.
4. Fast on every screen
Light frameworks and small files keep the store fast on phones, tablets and desktops. Navigation is simple, with local settings for Saudi shoppers.
5. Local payments and delivery
The checkout takes Mada, STC Pay, Apple Pay, Visa and Mastercard, over SSL with live payment status. Delivery is connected online to Aramex and 3 other companies.
The result
Bochery SA has its own store, with tracking, payments and delivery in place from launch. It loads in under 2 seconds. I did not record sales figures, so I give none here.
What to take from it
Install tracking before the store goes live, not after the first campaign. Then your first ad budget already shows which platform sells.
If you are about to launch a store in Saudi Arabia, send me your product list and ad plan. I will tell you what I would build first.
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